Cross Border Team Projects
MAIM-168
P420-0268
imm3
2
V
3
1
no
English
term paper with presentation
MAIM-168
International Management
1
optional course
30 class hours (= 22.5 clock hours) over a 15-week period.The total student study time is 90 hours (equivalent to 3 ECTS credits).There are therefore 67.5 hours available for class preparation and follow-up work and exam preparation.
Prof. Dr. Stefanie Jensen
sje
Dr. Otto Schmidt
osc
After successfully completing this module the students should be able to…
• develop and present practical problem solving strategies for a fictive realistic case,
• reflect on and implement methods for strategic project management,
• present and use management tools such as scenario techniques, Pestle analyses and portfolio analyses on a
specific case
• take the point of view of an internationally active manager and develop solutions independently for
selected corporate sub-divisions (for example: marketing/sales/branch direction/international
project manager/international consultant) with regard to the given goals.
• elaborate on and consider the cultural particularities/challenges that a manager in a globally
active company resp. in a different cultural setting must deal with,
• work towards a given goal within a specific time frame in a work group successfully and independently. This includes the distribution of work packages within the group, the completion of these packages by the respective group members and the combination of all these work packages to form a group effort. This also includes solving possible conflicts within the group resp. their escalation to the lecturer.
• write a composition in English under consideration of scientific principles and give a presentation in English within a given time frame.
Case studies and concrete studies on the management of international corporate activities, for example from the branches service providers, consulting firms and international business development.
Evaluation and discussion of current use cases from theory and practice, group work, presentation
Each in the most current edition:
Schneider/Barsoux, Managing Across Cultures, Harlow (UK)
Deresky, Global Management, New Jersey
Rothlauf, Interkulturelles Management, Munich/Vienna
Rodrigues, C.; International Management: A Cultural Approach, Cincinnati (Ohio)
Backhaus, K. u.a.: Internationales Marketing, 5th edition, Stuttgart 2003
Müller, S., Gelbrich: Interkulturelles Marketing, Munich 2004
Welge u.a.: Internationales Management, Stuttgart 2003
Project Management Institute: A Guide to the Management Body of Knowledge, PMI, Campus Boulevard, Newton Square , PA 19073-32299 USA , 3rd edition, 2004
Cronenbroec, W. : Internationales Projektmanagement, Berlin 2004
Jolivot, Anne-Gaëlle: Marketing international, Collection Les Topos, Dunod, Paris, 2008
Fri Mar 29 09:12:45 CET 2024, CKEY=icbtp, BKEY=imm3, CID=[?], LANGUAGE=en, DATE=29.03.2024