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Corporate Management

Module name (EN):
Name of module in study programme. It should be precise and clear.
Corporate Management
Degree programme:
Study Programme with validity of corresponding study regulations containing this module.
Business Administration, Bachelor, ASPO 01.10.2012
Module code: BBWL-440
SAP-Submodule-No.:
The exam administration creates a SAP-Submodule-No for every exam type in every module. The SAP-Submodule-No is equal for the same module in different study programs.
P420-0150
Hours per semester week / Teaching method:
The count of hours per week is a combination of lecture (V for German Vorlesung), exercise (U for Übung), practice (P) oder project (PA). For example a course of the form 2V+2U has 2 hours of lecture and 2 hours of exercise per week.
4V (4 hours per week)
ECTS credits:
European Credit Transfer System. Points for successful completion of a course. Each ECTS point represents a workload of 30 hours.
5
Semester: 4
Mandatory course: yes
Language of instruction:
German
Assessment:
Written exam (90 min. / Can be repeated semesterly)

[updated 02.01.2019]
Applicability / Curricular relevance:
All study programs (with year of the version of study regulations) containing the course.

BBWL-440 (P420-0150) Business Administration, Bachelor, ASPO 01.10.2012 , semester 4, mandatory course
BBWL-440 (P420-0150) Business Administration, Bachelor, ASPO 01.10.2016 , semester 4, mandatory course
BBWL-2020-440 (P420-0150) Business Administration, Bachelor, ASPO 01.10.2020 , semester 4, mandatory course
Workload:
Workload of student for successfully completing the course. Each ECTS credit represents 30 working hours. These are the combined effort of face-to-face time, post-processing the subject of the lecture, exercises and preparation for the exam.

The total workload is distributed on the semester (01.04.-30.09. during the summer term, 01.10.-31.03. during the winter term).
60 class hours (= 45 clock hours) over a 15-week period.
The total student study time is 150 hours (equivalent to 5 ECTS credits).
There are therefore 105 hours available for class preparation and follow-up work and exam preparation.
Recommended prerequisites (modules):
None.
Recommended as prerequisite for:
Module coordinator:
Prof. Dr. Malte Beinhauer
Lecturer:
Prof. Dr. Malte Beinhauer


[updated 05.11.2013]
Learning outcomes:
In this module, corporate management is understood as the direct and indirect influence of behavior on the realization of goals derived from the superior goals of an organization, a company and the expectations of its stakeholders. After successfully completing this module, students should be able to make business decisions based on analyses and structured alternative derivation, be able to implement them successfully within the company and control their success.
  
After taking part in the _Corporate Management_ module, students will be able to,
- identify and evaluate potential and challenges regarding the management of companies,
- understand and systematize the complexity of strategic management of companies,
 
- analyze and assess the relevant framework conditions of company management,
 
- explain management theories and apply them to practical business examples,
 
- characterize and analyze corporate strategies at different levels,
 
- identify different options with regard to the structures of companies,
 
- make decisions in uncertain situations in a structured and confident manner,
- solve leadership problems practically.


[updated 02.01.2019]
Module content:
- Dynamics of global competition
- Basic concepts and theoretical framework of corporate management
- Normative corporate management
- Business environment analysis
- Market-oriented corporate management
- Resource-oriented corporate management
- Value-oriented corporate management
- Change management
- Planning and control
- Organization and personnel management
- Process management and project management
- Information and knowledge management


[updated 02.01.2019]
Teaching methods/Media:
Lecture, cases studies and discussions

[updated 02.01.2019]
Recommended or required reading:
- Dillerup, Stoi: Unternehmensführung, 2. Aufl. 2010
- Macharzina, Wolf: Unternehmensführung, 7. Aufl. 2010
- Schreyögg: Organisation: Grundlagen moderner Organisationsgestaltung, 5.
  Aufl. 2008.
- Stähle: Management: Eine verhaltenswissenschaftliche Perspektive, 9. Auflage
  2013.
- Welge, Al-Laham: Strategisches Management. Grundlagen - Prozess _
  Implementierung, 6. Aufl., 2012.

[updated 02.01.2019]
 
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