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Module code: BITM-430 |
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4SU (4 hours per week) |
5 |
Semester: 4 |
Mandatory course: yes |
Language of instruction:
English |
Assessment:
Term paper with presentation (can be repeated annually)
[updated 21.03.2018]
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BITM-430 (P440-0068) International Tourism-Management, Bachelor, ASPO 01.10.2013
, semester 4, mandatory course
BITM-430 (P440-0068) International Tourism-Management, Bachelor, ASPO 01.10.2015
, semester 4, mandatory course
BITM-430 (P440-0068) International Tourism-Management, Bachelor, ASPO 01.10.2017
, semester 4, mandatory course
BITM-430 (P440-0068) International Tourism-Management, Bachelor, ASPO 01.10.2020
, semester 4, mandatory course
Suitable for exchange students (learning agreement)
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60 class hours (= 45 clock hours) over a 15-week period. The total student study time is 150 hours (equivalent to 5 ECTS credits). There are therefore 105 hours available for class preparation and follow-up work and exam preparation.
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Recommended prerequisites (modules):
BITM-112 Principles of the Tourism Sector BITM-331 Stakeholders in the Tourism Industry
[updated 06.03.2020]
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Recommended as prerequisite for:
BITM-511 Sustainability in Tourism BITM-W-06 Cultural Management
[updated 22.06.2023]
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Module coordinator:
Prof. Dr. Kerstin Heuwinkel |
Lecturer: Prof. Dr. Petra Garnjost Prof. Dr. Kerstin Heuwinkel Prof. Dr. Stefanie Jensen Dipl.-Sportwiss. Susanne Seeliger
[updated 06.03.2020]
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Learning outcomes:
After successfully completing this module, students will _ - be capable of explaining the specifics of selected national cultures with regard to history, national culture, economic situation and touristic highlights, - be able to provide an overview of management styles and dos + don´ts in the day-to-day business of selected national cultures, - be able to independently research content on selected national cultures and evaluate it on the basis of specified criteria, - be able to work in a group successfully and independently in a goal-oriented manner and within a specific time limit. This includes the independent distribution of work packages within the group, their individual preparation by the respective group members and a group presentation. This also includes resolving any conflicts that might arise within the group or escalating them to the lecturers. - Students will be able to prepare a written paper in English, taking into account scientific principles, and deliver a presentation in English within a specified timeframe.
[updated 17.09.2018]
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Module content:
- Knowledge from the field of cultural research, for example by participating in the Summer European Academy in cooperation with the Texas A&M University or the European Spring Academy in cooperation with the Singapore Management University (SMU) - This interdisciplinary course will make students familiar with the history and culture, as well as the economic and touristic core data of a country and their influence on management styles and practices in everyday business, based on current topics (partly supplemented by excursions). - Structured discussions, exercises and workshops - Structured project work in a team - Written composition and presentation of the results using modern presentation techniques.
[updated 17.09.2018]
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Teaching methods/Media:
Lecture with a high degree of student participation, discussions, group work, group presentations, written compositions
[updated 21.03.2018]
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Recommended or required reading:
Always the latest edition: - Lewis, When Cultures Collide Nicholas Brealey International, (USA) - Hofstede/Hofstede/Minkov, Cultures and Organizations, McGrawHill (USA) - Schneider/Barsoux, Managing Across Cultures, Harlow (UK) - Deresky, Global Management, New Jersey - Rothlauf, Interkulturelles Management, München/Wien - Rodrigues, C.; International Management: A Cultural Approach, Cincinnati (Ohio) Additional literature on selected national cultures.
[updated 17.09.2018]
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